The term SEO is related to the results which we get when we search for a particular thing or place on the internet. There are a lot of Search Engines which are created for better results and one can search for everything on the internet and get an answer for his/her question. It is said that one could find out anything named under the sun and beyond by just surfing on the internet. There are a lot of SEO agencies which help people to put their created webpages on the SEO category.

There are two different types of concepts which are called the Black hat and the White hat SEO. Black hat SEO is based on the ranking list optimization whereas the white hat  SEO does not involve all the optimizations and leaves it up to the Google algorithms to get the job done. Google has a powerful algorithm which sorts the Search Engine results and is unknown to the general public. Earlier days it was a different story. People had to refer to a lot of textbooks and references to search for a single question. The books which would be available in the local store might sometimes be out of stock. People had to do a lot of manual research and searches to find things which was hectic. But nowadays with the advent of technology life has become very easy and each and everything is available in the palmtops. With the help of just a click, the entire world comes to one’s hand. Google is the top among the search engines. It has a variety of contents with all types of image, text and video content searches available. This is very useful to people of all ages to find contents so that it can be used in the day to day life. Now how does this search engine works? It works on a basic algorithm which is created by the technicians of the company. If one person creates a webpage there are literally three ways to post it online and generate views. One among the type is the search engine optimization. The user needs to put the keywords of different types which will be searched by the general public. The rankings need to be obtained so there are a lot of Top-rated SEO agencies which help us to increase the ranking of our webpages so that it is displayed in the top results.